What is the definition of blogging
Blogging Term Explanation and Definition
Blogging: history and current situation
The word Blog, which was declared word of the year in 2004, is a modern made-up word, it was created from the combination of the terms web and log. From the first term, which is another term for Internet, the last letter was adopted, from the second term - the first part of the word. The term log (book) comes from the field of seafaring, with it the regular recordings of the occurrences during the ship journey are called. An important difference between a logbook and a private diary is that keeping the former is a duty for seafarers. However, this property of a logbook was not included in the term blog. Blog therefore means an online diary.
Blogs were also initially called Weblogs referred to, but this term has not caught on, although it is still in use. Blogging means something like keeping a diary on the Internet. Regular entries in this diary are a characteristic of blogging, being the exact one periodicitytheEntries and their length can vary. Blogging is usually a voluntary activity of a blogger, although there are now differences between the exclusively private and the commercially used blogs. The differences between using blogging will be discussed later. The first blogs went online in the 1990s. It was made possible by a special softwarewhich was perfected over the following years.
One of the currently most important software offers for setting up blogs is WordPress. This software has been around for a decade and it can be used as a Software-as-a-Service i.e. software that is offered by a service provider and can be used by users (bloggers) after registration. Registration is usually free of charge for users. Another way of blogging is to do so as the owner of an individual domain, i.e. a blog is integrated into the homepage.
Blogging: technical features and possibilities
WordPress software can serve as an example of modern blogging. This software (current version is 4.5. As of April 2016) offers functions of one Content management system, i.e. it allows the blog operator to manage content on his site. The system grants a possibility to contribute with Tags (Keywords with the help of which it can be found on the Internet) and metadata (assignment to larger data collections). Comments on the contributions can also be managed.
The software allows an extensive personalization of a blog by making different layouts available to the user and also allowing the creation of their own layouts. In addition, through Plug-ins different features can be integrated into the blog. Including, for example, the creation of photo albums or galleries, live chat, links to social networks such as Facebook, Tumblr, etc. By integrating a chat, blogging is transformed into interactive communication with users (visitors to a blog).
Other features that are important for successful blogging are the ability to collect related topics under one thread, which increases the clarity of the posts and the course of the discussion. Furthermore, each contribution is provided with its own URL (an address on the Internet), which makes it easy to find and can also be linked. In this context one speaks of a Permalink, i.e. from a permanent (permanent and unchangeable) link to the post or thread.
Furthermore, a blogger can create a collection of links to the blogs that are relevant from his (her) point of view, which can usually be seen on the home page. Through this so-called Blogroll users can quickly find out which topics other blog operators are blogging about. If users want to follow the activities of a blog without going to the blog, they can subscribe to a blog, in which case they will receive regular feeds, i.e. summaries of the blog posts.
Technically, the blog software WordPress, like many other similar programs, is based on the scripting language PHP ("Hypertext Preprocessor"). In addition, information about the MSQL database used (name of the database and the access data) is required to set up a blog. In addition to WordPress, comparable software that enables blogging also offers Livejournal, Blog.de, Serendipity, etc.
Blogging: Goals and Impact
The number of blogs has grown rapidly in recent years. This has to do with the increasing accessibility of computer technologies, because both the procurement costs for hardware and the costs for Internet access are currently relatively low. Requires setting up and running a blog (i.e. blogging) no special technical knowledge, i.a. in the field of programming. Blogging is a worldwide phenomenon and is related to the processes of globalization. Blogging is not just a product of globalization, it also drives global networking.
For many people, blogging is an opportunity to present themselves publicly, to communicate with like-minded people around the world and to show solidarity with theirs. In the latter regard, joint actions by bloggers such as Blog tours or Blog parades popular. As an example of a campaign by bloggers who specialize in topics related to books (reviews, author interviews, etc.), "Bloggers give reading pleasure" can be mentioned. Around 1000 bloggers in German-speaking countries got together for this campaign and raffled off one or more books among their visitors on World Book Day (April 23). Such actions increase the level of awareness of a blog among users (visitors).
Blogging is still largely made by Private individuals (personal blogs), but there are currently tendencies towards the specialization of individual blogs on certain subject areas. In addition to the blogs mentioned above, which specialize in issues related to writing and publishing books, there are blogs that deal with sports, healthy eating, philosophical and religious topics, hobbies, and so on. This list can be continued indefinitely. Due to the constant presence on the Internet and thus by the public, blogging becomes an activity that has a certain influence in a society, especially when a blog has a clear thematic focus and has numerous visitors and subscribers.
In this context, blogs that focus on politically relevant topics deserve special mention. Blogging as a leverage on the government is particularly practiced in countries where the political situation is problematic, but where access to the Internet is possible for broad sections of the population. Examples of such countries are Russia and Egypt. Blogging is becoming a mouthpiece for the opposition in such countries. In the western democracies too, blogs are an important part of the so-called fourth, i.e. publicity violence. Blogging has become an effective advertising medium in the business world.
In addition to the company's own homepages, these are also currently often Company blogs to the website of a company. Here it is reported about new products, services, events and other business-related topics. Most of the posts in these blogs are not written or commissioned by private individuals, but rather by company employees.
Conclusion: blogging in the modern world
Blogging means keeping an online diary. For blogging, a free software provided by specific vendors that is easy to use. Blogging is both a result of globalization and is driving it forward as blogging connects people around the world. In addition to private blogging, there is commercial blogging and blogging with political intentions.
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